By: Bakary Ceesay
Christopher Mendy, popularly known as Gambian Chris Black, a German based Gambian music promoter and entrepreneur has been appointed as a brand ambassador for Our Homeland brand.
Our Homeland brand is a clothing line company with the aimpart in changing the lives of the Gambian people for the better.
It is founded by Mr. Ansumana Fatty owner of Hamdan Kasiran. It is more or less a charity foundation which main aim/goal is to help or play a part in changing the lives of the Gambian people for the better.
Mr. Fatty explains that OUR Homeland brand can be printed on different items to gain publicity.
“We want the brand to be seen on different platforms so we can penetrate the international market. We want this to be a raising level surface where people young Gambians can reveal their skills or talents to the public at large,” he said.
He added that: “We would also want it to be a place where problems that the society are facing can be discussed and what would be the possible solutions”
He explained that our Homeland can be recognized as a movement or platform that encourage the youths of the Gambia to uplift their skills and talents .
“We strongly belief that OUR HOMELAND can help eradicate our social and economic problems,” he pointed out.
In a letter sent to Stuttgart based Gambian Chris Black said: “Our team was excited to meet and to higher your services over the past few days. It is our pleasure to offer you a position at OUR HOMELAND in the role of a Brand Ambassador. This a fixed-term position that will start on 1st April 2021 and end on 31st March 2023”.
“We offer you a contract of two years with a 40% share of profit in any business that Our Homeland is obtaining. Due to the nature of our different locations currently you will be working freely on your own flexible time”
With the experience, skills and talent you have, we belief you have the capacity to publish our brand globally and help penetrate the international market.
We want to assure you that we have a willing and able staff who are committed in achieving the best for the brand. Our team is an energetic team of youths who are readily able to conquer any task given.
Responsibilities include, but are not limited to, the following: Representing the brand positively in a multitude of settings, Assisting in content creation (ie. writing blogs, proposals, product reviews, Participating in event marketing
Generating brand awareness through word-of-mouth and social media marketing, Website\Blog development, Providing feedback and insight on new products/services and Promoting the brand via your personal social media accounts.
In his acceptance speech, Gambian Chris Black said: “I am very honored to be the Brand Ambassador of OUR HOMELAND, representing a whole reputable establishment am out of words but one thing I can assured them is I’ll do my utmost best to make sure the brand is well represent and reach the international market”.
He added: “I’ll do my utmost best to contribute to achieve the targeted goal as an International promoter and a public figure I’ll make sure my network see the good work from the Homeland brand”.